Factors for Google SEO

Factors for Google SEO

Web sites is fast becoming one of the most popular ways of advertising. Whether it's business, its products or services, or something completely different, each of all ages drawn to the web as a way to get your message out there. With the growing popularity of this marketing medium increasing and the number of websites is constantly growing, it is obvious that everyone wants to appear at the top of Google rankings in search engines. Achieving this task is not easy, but with a little perseverance, you can definitely improve their chances of reaching that glorious first page of results.

Given that there are plenty of sites out there who are on the first page, that is their secret? This is a small time industry called "SEO", and it stands for search engine optimization. SEO basically consists of the settings of your web site, its content and its internal and external communications to assist in the overall indexing and ranking in popular search engines. There are many factors used to determine the ranking of the site and all search engines are different. This makes trying to optimize your site for Google, Yahoo, Live and many others, is very laborious task.

Since most of us know, Google is currently the most popular search engines for most Internet users. Thus, it is only natural that we would like to focus our vision to achieve higher rankings in Google first in the hope that the rest will follow. To do this we must begin a journey that could potentially take several months before we start seeing real changes, however, we have to start somewhere.

Our journey begins with the definition of some key factors that Google uses to identify Web sites and Web-page ranking within its results. These factors range from keyword use to manipulating internal and external links and the list goes on. For a start, we have listed the top 20 factors that should be aimed at in order to help get your website that little bit closer to the top of search results records.

Using the key factors

The following components relate to the use of query terms in determining the rank of a particular page.

1. The use of keywords in section Tag - Placing the target search term or phrase in the title tag of the HTML page header in the Internet is,

2. The use of keywords in the text - Using the targeted search term in the visible, HTML text on this page.

3. Contact Body Text Content to Keywords - Topical meaning of the text on the page compared to targeted keywords.

4. Use keywords in the tag H1 - Creating tag H1 to the target search terms / phrases.

5. Using keywords in domain name and URL-address of the page - including the target term / phrase in the registered domain name that is keyword. Com plus target terms on the page, URL, ie seomoz.org / keyword phrases.

Page Attributes

Include the following elements as Google interprets specific data about a web page depends on the keywords.

6. Link Popularity within the internal link structure of the site - Refers to the number and importance of internal links pointing to your landing page.

7. Quality / Relevance of Links to external sites / pages - have options at the point of high quality, relevant pages who are linked?

8. Age of Document - Before pages can be perceived as more authoritative while new pages can be temporarily more acute.

9. Amount Indexable Text Content - Refers to the literal quantity of visible HTML text on the page.

10. Quality document's contents (as measured algorithmically) - Assuming, search engines can use text, video or other methods of analysis to determine the validity and value of contents, the index will provide some level of rating.

Site / Domain Attributes

The following factors contributed to the ranking of Google, based on the site / domain, which resides page.

11. Global link popularity of a site - the total weight of links / prestige is measured by links from any Web sites (both quality and quantity).

12. Age of the site - not the date of initial registration of the domain, and start cutting content seen in search engines (note that this may change if a domain switches ownership).

13. Relevant external links to the site - thematic links between the sites / pages linking to page objectives and targeted keywords.

14. Link Popularity Site: Topical Community - the link weight and credibility of the target web site among its peers in the current online world.

15. Growth of new external links to the site - frequency and timing of external sites linking to in this area.

Incoming links attributes

These pieces affect Google's weighting of links from external sites pointing to a page and ultimately will contribute to the rating of this page.

16. Fixed text of incoming links.

17. Global link popularity of site connection.

18. Current Communications Communications Page.

19. Link Popularity Site: Topical Community - a reference weight and credibility of the target website amongst its topical peers in the online world.

20. Age of Link.

Negative Crawling / Ranking Attributes

There are also some things that we need to do before you start getting his hands dirty. With any type of marketing SEO, there are some things that really could have a negative impact on the rating. These following components may negatively affect the ability of spiders to crawl the page or its ranking in Google.

Server is often inaccessible to bots.

The rules are very similar or duplicate existing content in the index.

External Links to Low Quality / Sites "Spam".

Duplicate Title / Meta tags on many pages.

Excessive use of targeted keywords (minced / spam).

It is now time to do! Start prioritizing your tasks, modifying your content and building on internal and external options for addressing some of the above principles. Keep in mind that improving indexing is mainly technical task and improving ranking in the main business / marketing strategies. What might work can no longer work in the future and, finally, it takes time. Loads of time. Nevertheless, with a small amount of trial and error and a good dose of perseverance, you can achieve search engine rankings you are after.